This article is a guide to understand the stakes and succeed in migrating from Magento to PrestaShop, rather than a guide to know whether or not you should move to PrestaShop. A migration is more complicated than a website creation, you must see it as re-creating a website and consider you'll need to migrate your data from the old online store.
The objective is to change the tool for a more adapted one while avoiding technical problems of migrations like defective features, missing or erroneous data or SEO issues.
When merchants and agencies are asked why they migrate from Magento to PrestaShop, the reasons are often the same:
The challenge is to find a solution for your store that is best suited to your needs, your means and your growth objectives. Once you have found this new CMS, you will have to migrate. A migration is a site creation with an import of your old data. We advise you to establish detailed specifications in order not to forget any data and features. A good migration is only possible if you know where you start and where you end up.
It is a strong element of your site because it represents your ability to attract your customers. However, it can be weakened during a migration, because PrestaShop and Magento URLs do not have the same structure. To avoid losing your SEOâs strength, there are 2 solutions:
The redirection plan is preferred because, although it can be time-consuming to set up, it is the least expensive and easiest to maintain.
It is common to see a merchant wanting to rebuild all the features. In most cases, there are developments that are no longer useful, either because they no longer meet the need, or because they are duplicated with another ... The migration is really the time to do this cleaning, especially since it will allow you to:
Example: You have a product export for a supplier with whom you have stopped working. It will take at best 3 days to redo this export, plus one day of quality control/acceptance testing. You will spend 4 days for nothing when one day would be enough to know that this feature is not useful.
It is therefore essential to re-establish the specifications for the new site, you will avoid many problems and unnecessary costs.
The migration of orders is very important because it allows you to continue your activity without interruption. Nevertheless, we notice 2 problems related to orders during a migration:
When migrating, it is very important to take the latest version of the CMS. Otherwise you will not have the latest updates. You will lose in performance, security and features. It is a pity to migrate from an obsolete site to a site that will be obsolete in 1 year or as soon as it is released.
Not all agencies that create PrestaShop websites are PrestaShop partners. Indeed, PrestaShop is an open Source CMS and anyone is free to download and modify it as they wish. Nevertheless, for migrations it is suggested that the agency or the freelancer knows PrestaShop very well, but also Magento in order to support you in your migration project. An agency recommends an old version of PrestaShop (such as version 1.6), for instance, is better to avoid. As seen above, it is very important to migrate your store to the latest versions.
This article has been created with the help of Soledis, New Quest and Evolutive Group who we thank for their collaboration.
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