Pei Wei Asian Kitchen, the leading fresh Pan-Asian fast-casual restaurant, knew the potential of digital ordering and commerce, but did not feel confident promoting the existing homegrown program. After evaluating the existing in-house system, Pei Wei switched to Olo and Punchh with the aim of reversing declining digital sales.
Lift in digital sales in the first 90 days
Higher ticket size for online orders
A tenth of Pei Wei’s sales were coming from digital, but that number was on the decline due to underwhelming performance from the existing program. The homegrown solution lacked a seamless integration and many of Pei Wei's digital orders didn’t even transfer through successfully to the restaurant. A clunky user experience in the purchase process led to orders lost in the shuffle, unfulfilled at the restaurant.
Chris Andrews, VP of Information Technology
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