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Ayman Elsaid Abdelwahed Khoshouey
learn how to plan for digital transformation of your small/medium companies
Updated on Sep, 2026
Office Productivity, Microsoft, Excel
Duration - 2.5 hours
Training 5 or more people ?
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Now, more than two years since the COVID-19 pandemic began, most organizations are well into their digital transformation. They’ve stood up new technologies, launched new customer experiences, and adapted to dramatic changes in both processes and culture. But how have companies fared in their digital transformation efforts in 2021, and what priorities and goals do they have for 2022 and beyond?
The definition of digital transformation.
Digital transformation is the process of using digital technologies to create new — or modify existing — business processes, culture, and customer experiences to meet changing business and market requirements. This reimagining of business in the digital age is digital transformation.
It transcends traditional roles like sales, marketing, and customer service. Instead, digital transformation begins and ends with how you think about, and engage with, customers. As we move from paper to spreadsheets to smart applications for managing our business, we have the chance to re-imagine how we do business — how we engage our customers — with digital technology on our side.
For small businesses just getting started, there’s no need to set up your business processes and transform them later. You can future-proof your organization from the word go. Building a 21st-century business on stickies and handwritten ledgers just isn’t sustainable. Thinking, planning, and building digitally sets you up to be agile, flexible, and ready to grow.
The course contains the following:
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