How to Design for Connected TV (CTV) Devices - Online Course

How to Design for Connected TV (CTV) Devices - Online Course

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The first step into OTT - 2022! Design your first OTT Streaming app for TV Devices

Updated on Sep, 2026

Design, Other Design,

Duration - 7.5 hours

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During this course, we'll build an entire OTT Streaming App product for TV Devices from the ground up together to help you get a better understanding of OTT apps. The SVOD (Subscription Video On Demand) model is the best first step into this niche or segment of the digital industry.

The course is up to date and reflects the current state of this section of the digital industry.

OTT is a growing market the demand for Connected TV apps is higher than ever. If you're a designer and want to stand out or gain additional skills to further your design career, this might be the course for you.

In this course, we'll look into how to design CTV (Connected TV) devices, and all the possibilities, and opportunities. You'll learn about the restrictions and challenges you're facing, how to approach a project like this, what to look for, and how to communicate with your development team effectively. You'll learn about best UX practices for OTT apps, how to keep your users engaged on the big screen, you'll learn about their mindset and goals.

The topics covered in the course are:

Section 1 - Introduction

Section 2 - Software & hardware requirements

Section 3 - Planning ahead

Section 4 - Core Differences between CTV & Web:

Section 5 - Design file:

Creating your design file

Section 6 - Design preparations:

Typography for CTV devices

Design in isolation & pre-prototyped frames

Section 7 - Home page:

Generic content cards & variants

Section 8 - Series page:

Header sections & generic cards

Genre rail & inner page

Section 9 - Individual content pages:

Individual content page for series/shows

Individual content page for movies

Section 10 - Video player

Section 11 - Search functionality

Section 12 - Account section

Section 13 - Log in & Sign up flows

Section 14 - Prototype

Section 15 - Thank you!

Design fundamentals for Connected TV Devices

How to design an OTT Streaming App

Basic UX, User Mindset, User Behaviour, Best & Worst Practices for TV

Differences between web & TV

TV-specific typography & grid

The design approach in Figma

Navigation & UI states

Various components & pages

TV & platform specific restrictions

Check out the detailed breakdown of what’s inside the course

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