California Fish Grill is a fast-casual seafood brand with a strong digital ordering presence across California, Nevada, Arizona, Maryland, and Virginia. Known for its cook-to-order model and high order volume, the brand needed quote times that could keep pace with the natural variability of its kitchens. With Olo Ordering as its digital foundation and Intelligent Order Orchestration from Curbit, an Olo Connect partner, California Fish Grill achieved an 84.2% Goldilocks Rate®—meaning guests get their food at precisely the right moment, every time.
Increase in food delivered at precisely the right moment
Decrease in quote-time errors
Goldilocks Rate®—among the highest in the Curbit fleet
In a cook-to-order environment, kitchen output is never perfectly uniform. Ticket complexity, station load, and throughput speed all shift throughout the day—and static make times, however carefully configured, can't account for what's happening in real time. The result is a gap between what a guest is promised and what actually happens: food that sits and cools before pickup, or guests who arrive before their order is ready. Neither outcome reflects the experience California Fish Grill is building toward.
California Fish Grill had long relied on Olo Ordering as the backbone of its digital channel. Olo's quote-time engine gives every brand a consistent, well-calibrated starting point for communicating pickup times to guests. To push accuracy even further—accounting for the real-time variability that no fixed configuration can fully anticipate—California Fish Grill added Curbit, an Olo Connect partner. Rather than replacing anything, Curbit layers live KDS data on top of Olo's ordering infrastructure to adjust quote times dynamically, order by order.
The integration required no rebuild of California Fish Grill's existing tech stack. Curbit reconfigured Olo make minutes to reflect actual kitchen production data, then enabled Olo's lead time extension tool to adjust dynamically in response to peak-demand surges. The result was a seamless upgrade—Olo's proven ordering platform paired with Curbit's real-time intelligence—that the brand could implement without disruption.
The Olo + Curbit integration exemplifies what the Olo Connect ecosystem is designed to unlock. Rather than replacing Olo's ordering foundation, Curbit extends it—turning a well-tuned static baseline into a live, adaptive system. California Fish Grill gains the reliability and scale of Olo Ordering, alongside Curbit's precision orchestration, all within a single operational framework, without managing disconnected platforms.
Every metric is drawn from a per-order A/B comparison across more than 539,000 YTD orders, proving performance at enterprise scale.
When orders are ready at precisely the right moment, the downstream effects are tangible: fewer remakes, lower food cost, faster throughput, and less chaos on the line. For California Fish Grill, consistently hitting the Goldilocks zone at high volume means the brand is delivering on its promise to guests the moment they place a digital order—building trust in the channel with every transaction.
Patrick Waiyawaytar, Vice President of IT, California Fish Grill
California Fish Grill | Olo + Curbit Case Study
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